by Muffin Marketing | Apr 21, 2018 | Marketing Tips
As a small business owner or full-time blogger, you’ll know it can be tough to come up with new ideas for blog posts. It’s even more challenging if you’ve been blogging for a while and covered virtually every topic in your niche. The truth is that there’s a whole...
by Guest Blogger | Apr 16, 2018 | Marketing Tips
If you are interested in driving more traffic to your website and improving your search engine results, you may want to consider the idea of producing a high-quality corporate film. Video content marketing has become a very powerful force in the marketing industry....
by Muffin Marketing | Apr 16, 2018 | Marketing
The rise of social media, search engines and cheap web design has transformed the way small business owners and startups promote their products and services. Now, it’s entirely possible to set up and launch a business in less than 24 hours and bring in customers...
by Muffin Marketing | Apr 9, 2018 | Content Writing
Startups and small businesses have limited marketing budgets, and so it’s not always possible to splash out on social media marketing campaigns to reach new customers. If you are looking for a simple way to speak to your audience and encourage people to check out your...
by Guest Blogger | Apr 2, 2018 | Marketing
This week, we’ve got a guest post from Francis Mansueto, who talks about the benefits and power of influencer marketing for small business owners – and offers some valuable tips and advice for those wanting to get started. Small businesses need all the...
by Muffin Marketing | Mar 26, 2018 | SEO
At Muffin Marketing, we’re always talking about the benefits of guest blogging. By perfecting your guest post pitches and writing truly great content, you can use guest blogging to increase your domain authority, put your brand in front of a new audience and meet new...
by Muffin Marketing | Mar 19, 2018 | Content Writing, SEO
No matter what Matt Cutts says, guest blogging remains one of the most popular ways for business owners to promote their businesses and gain backlinks in the process. But with bloggers becoming increasingly savvy, it’s getting harder for them to say “yes” – that is...
by Muffin Marketing | Mar 12, 2018 | Content Writing
Delivering exceptional customer service is essential if you want your business to stand out from the crowd and increase loyalty. In recent years, the way in which businesses deliver customer service has changed significantly, with a shift from over-the-phone...
by Muffin Marketing | Mar 5, 2018 | Social Media
Social media channels like Twitter, Instagram Facebook are great for posting updates on your business, keeping followers in the loop on the latest industry trends, and reaching out to new people. Data shows that Facebook influences an incredible 52% of consumers...
by Muffin Marketing | Feb 26, 2018 | SEO
As a small business owner with limited time, marketing knowledge and budget, it’s easy to question whether SEO is a marketing technique you should be investing in. Of course, social media and pay-per-click offer more immediate results, but it’s SEO that will give you...
by Muffin Marketing | Feb 18, 2018 | Content Writing, Infographics
This ‘benefits of content marketing’ article and infographic was first published in April 2017 and was refreshed in February 2018 with more information and context. Whether you run a local corner shop or you’re head of a multinational firm, there’s no...
by Muffin Marketing | Feb 12, 2018 | Social Media
Despite launching less than a year ago, Muffin Marketing hit the 20,000 Twitter follower milestone last week. We didn’t do anything out of the ordinary, buy followers or pay for advertising, and we certainly didn’t go viral: we just posted content that we thought our...
by Guest Blogger | Feb 7, 2018 | Content Writing, SEO
This week, we’ve got a great guest post from Andrew McLoughlin at Colibri Digital Marketing about new SEO trends and research, and what it could mean for content marketing and the way that we promote our small businesses online. We’re only a month into 2018, but...
by Muffin Marketing | Feb 5, 2018 | Marketing
Whether you’re a one-man-band or a multinational company, there’s no doubting that a new website is a big investment. The chances are that you’ll spend hundreds or even thousands of pounds on a new-look site, so if you work with the wrong company, it could be costly....
by Guest Blogger | Jan 29, 2018 | Marketing
You may have succeeded in building trust with your website, but is it driving enough conversions and sales? After all, that’s one of the main reasons you have a website, right? If you feel like there’s some room for improvement, you could probably do with reviewing...
by Muffin Marketing | Jan 22, 2018 | Marketing
If you’ve been running a small business for a while but you’re yet to take it online, then the chances are that you don’t have a domain name for your company. If you want to properly market your business and send people to a hub that’s packed with information about...
by Muffin Marketing | Jan 15, 2018 | Social Media
Keeping your Twitter, Facebook, Instagram and LinkedIn profiles up-to-date with fresh content is one of the best ways to boost brand awareness and increase your chances of being seen on social media, and so a great way to keep your accounts topped up is to schedule...
by Muffin Marketing | Jan 8, 2018 | Content Writing
If you’ve spent any time on our blog, you’ll know just how important content marketing can be for small businesses. Keeping your blog posts up to date with the latest news and features from your industry can set you apart from the competition and help you grow your...
by Muffin Marketing | Jan 1, 2018 | SEO
It’s not a secret that being successful online can make a huge difference to the number of customers coming through your door. This is even more important for small businesses that are looking for a better footfall but don’t have the immense marketing budget of bigger...
by Muffin Marketing | Dec 18, 2017 | Marketing
At Muffin, we’re always singing the praises of content marketing, social media and search engine optimisation – but there’s another digital marketing technique that can be effective. If you run a small business and want to reach more people, follow...
