by Muffin Marketing | Mar 19, 2018 | Content Writing, SEO
No matter what Matt Cutts says, guest blogging remains one of the most popular ways for business owners to promote their businesses and gain backlinks in the process. But with bloggers becoming increasingly savvy, itâs getting harder for them to say âyesâ â that is...
by Muffin Marketing | Mar 12, 2018 | Content Writing
Delivering exceptional customer service is essential if you want your business to stand out from the crowd and increase loyalty. In recent years, the way in which businesses deliver customer service has changed significantly, with a shift from over-the-phone...
by Muffin Marketing | Mar 5, 2018 | Social Media
Social media channels like Twitter, Instagram Facebook are great for posting updates on your business, keeping followers in the loop on the latest industry trends, and reaching out to new people. Data shows that Facebook influences an incredible 52% of consumers...
by Muffin Marketing | Feb 26, 2018 | SEO
As a small business owner with limited time, marketing knowledge and budget, itâs easy to question whether SEO is a marketing technique you should be investing in. Of course, social media and pay-per-click offer more immediate results, but itâs SEO that will give you...
by Muffin Marketing | Feb 18, 2018 | Content Writing, Infographics
This ‘benefits of content marketing’ article and infographic was first published in April 2017 and was refreshed in February 2018 with more information and context. Whether you run a local corner shop or youâre head of a multinational firm, thereâs no...
by Muffin Marketing | Feb 12, 2018 | Social Media
Despite launching less than a year ago, Muffin Marketing hit the 20,000 Twitter follower milestone last week. We didnât do anything out of the ordinary, buy followers or pay for advertising, and we certainly didnât go viral: we just posted content that we thought our...
by Guest Blogger | Feb 7, 2018 | Content Writing, SEO
This week, we’ve got a great guest post from Andrew McLoughlin at Colibri Digital Marketing about new SEO trends and research, and what it could mean for content marketing and the way that we promote our small businesses online. Weâre only a month into 2018, but...
by Muffin Marketing | Feb 5, 2018 | Marketing
Whether youâre a one-man-band or a multinational company, thereâs no doubting that a new website is a big investment. The chances are that youâll spend hundreds or even thousands of pounds on a new-look site, so if you work with the wrong company, it could be costly....
by Guest Blogger | Jan 29, 2018 | Marketing
You may have succeeded in building trust with your website, but is it driving enough conversions and sales? After all, thatâs one of the main reasons you have a website, right? If you feel like thereâs some room for improvement, you could probably do with reviewing...
by Muffin Marketing | Jan 22, 2018 | Marketing
If youâve been running a small business for a while but youâre yet to take it online, then the chances are that you donât have a domain name for your company. If you want to properly market your business and send people to a hub thatâs packed with information about...
by Muffin Marketing | Jan 15, 2018 | Social Media
Keeping your Twitter, Facebook, Instagram and LinkedIn profiles up-to-date with fresh content is one of the best ways to boost brand awareness and increase your chances of being seen on social media, and so a great way to keep your accounts topped up is to schedule...
by Muffin Marketing | Jan 8, 2018 | Content Writing
If youâve spent any time on our blog, youâll know just how important content marketing can be for small businesses. Keeping your blog posts up to date with the latest news and features from your industry can set you apart from the competition and help you grow your...
by Muffin Marketing | Jan 1, 2018 | SEO
Itâs not a secret that being successful online can make a huge difference to the number of customers coming through your door. This is even more important for small businesses that are looking for a better footfall but donât have the immense marketing budget of bigger...
by Muffin Marketing | Dec 18, 2017 | Marketing
At Muffin, we’re always singing the praises of content marketing, social media and search engine optimisation – but there’s another digital marketing technique that can be effective. If you run a small business and want to reach more people, follow...
by Muffin Marketing | Dec 11, 2017 | Content Writing
Content marketing is tough. If you run a small business and youâre working on a blog, then itâs most likely the last thing on your mind for the majority of the working week. Then, when you finally find the time to start writing, youâll be overwhelmed and produce a...
by Guest Blogger | Dec 4, 2017 | Marketing
This week, we’ve got a guest blog from Justin OâRiordon, who is the founder of Growfio, a website design and management company focused on helping small business owners boost sales and save time With so many different website platforms out there, itâs not easy...
by Muffin Marketing | Nov 27, 2017 | Social Media
With more than 2 billion users, Facebook is the worldâs most popular social network. Itâs great for catching up with old college friends, sharing funny videos and chatting with your loved ones through Messenger, but it can also be a valuable tool for promoting your...
by Guest Blogger | Nov 20, 2017 | Marketing
This week, we’ve got a guest post from Jim Milan, the SEO Manager for Auto Accessories Garage, a fast-growing online retailer of automotive parts and accessories. If you run a small business, one of the many challenges you face is increasing the number of...
by Muffin Marketing | Nov 13, 2017 | Social Media
Facebook is the worldâs most popular social network. With more than two billion users stopping by the site every month, there are literally millions of opportunities for your small business. However, finding success on the social network isnât always easy, and growing...
by Muffin Marketing | Nov 6, 2017 | Marketing
When it comes to blogging, Medium has a lot going for it. 60 million people flock to the site every month to read ideas from some of the worldâs most influential characters â and their favourite businesses, sharing their journey on success, marketing and growth. In...