by Muffin Marketing | Oct 30, 2017 | Marketing
Google is about to change the way your visitors view your website, and if you’re not prepared, you could miss out on potential customers and risk damaging your reputation. Starting with Chrome 62, the latest version of its Google Chrome internet browser, Google will...
by Guest Blogger | Oct 30, 2017 | Social Media
This week, we’ve got a guest blog from Agorapulse, who talks about how your small business can avoid social media fails. Back in the good ole days, a single mistake normally wasn’t enough to shift how people viewed your business. Maybe you’d lose a customer here or...
by Guest Blogger | Oct 23, 2017 | Marketing
This week, we’ve got a guest blog from David Webb, who gives us the lowdown on building a successful ecommerce brand. Setting up shop, and just sitting there, waiting for customers to barge right into your little online store is not the smartest idea. Without a...
by Muffin Marketing | Oct 16, 2017 | Marketing
The hospitality industry is one of the most ruthless and competitive, and to stand out you need a strong marketing strategy. This week, we’ve rounded up ten marketing ideas for hotels and guest houses, covering everything from link building and content marketing...
by Muffin Marketing | Oct 9, 2017 | Marketing
No matter how competitive or tumultuous your niche, it’s never fun when a business calls it quits and closes down. It can cause you to think long and hard about your own business and practices, and help you to make some difficult decisions, whether it’s closing...
by Muffin Marketing | Oct 2, 2017 | Marketing
Seasonal events like Halloween present new opportunities to market your business and reach out to potential new customers. So, before the big day arrives later this month, we’ve rounded up some of the best ways to use Halloween to market your business. Run a...
by Muffin Marketing | Sep 25, 2017 | Marketing
If you’ve developed a content marketing strategy to drive traffic to your website and push people through a sales funnel, you’ll no doubt know how difficult it can be to maintain an audience and persuade them to bookmark your page or subscribe to your mailing list....
by Muffin Marketing | Sep 18, 2017 | SEO
If you run a blog, you’ll know how great it can feel when you get a comment from one of your readers thanking you for your advice or continuing the discussion. But when was the last time you left a comment on somebody else’s blog post? Marketing your small business...
by Muffin Marketing | Sep 11, 2017 | Content Writing
We’ve already talked about how to guest blog for your small business, and put together an infographic on the benefits of guest blogging, but today we want to go a step further. If you’ve followed our advice and landed a guest blog placement on an...
by Muffin Marketing | Sep 4, 2017 | Content Writing, Infographics
Promoting your small business online can be tough. With so much competition from other small businesses and massive online retailers like Amazon and eBay, it can sometimes feel as though you’ll never be able to make an impression online. The good news, though,...
by Muffin Marketing | Aug 28, 2017 | SEO
When it comes to search engine optimisation for small businesses, link building is the way to go. The more quality domains you have linking back to your website, the more “juice” and authority will be passed, and the easier it will be to rank for competitive keywords....
by Guest Blogger | Aug 21, 2017 | SEO
This week, we bring you a guest blog from Eliud Mambo. To find out more about contributing to our website, visit our guest blogging page. There is more to off-page SEO than just link building. It is more subtle than that! For example, smart marketers and bloggers know...
by Muffin Marketing | Aug 14, 2017 | Content Writing
Content marketing is one of the most effective methods of promoting your small business. We’ve talked about the benefits of content marketing a lot, and we’ve even created a guide on how to make your content marketing more effective. Today, we want to...
by Muffin Marketing | Aug 7, 2017 | Marketing
Marketing a small business can be tough, and in the frenzy of keeping your website updated and keywords climbing, it’s easy to splash the cash with a marketing agency instead of utilising the free tools available online. Below, we’ve rounded up six Google...
by Muffin Marketing | Jul 31, 2017 | Social Media
Let’s face it: we’ve all got a lot going on. But factor in the responsibility of running your own business, and the chances are that you’re rushed off your feet. The last thing you want to think about is marketing your small business online, but it’s essential that...
by Muffin Marketing | Jul 24, 2017 | Infographics, Social Media
Social media is one of the most effective tools for small business owners. Every time you post something new on social media, you’re opening your brand to a whole potential new audience – and reminding your existing customers that you’re still alive and kicking....
by Muffin Marketing | Jul 17, 2017 | Marketing
When you think of small businesses, bricks and mortar companies usually spring to mind. However, with entrepreneurs making their way onto the internet to find their slice of the £133 billion online retail sales pie, eCommerce websites have never been more popular. If...
by Muffin Marketing | Jul 10, 2017 | Social Media
Using social media is one of the best ways of building a brand for your small business on the internet, but it can often be difficult to come up with fresh ideas for new content. Of course, combining your content marketing strategy with your social media strategy will...
by Muffin Marketing | Jul 3, 2017 | Content Writing, Infographics
Content marketing is one of the most important marketing techniques any small business owner can partake in. We’ve spoken at length about the benefits of content marketing and why, if you’re not the best writer in the world, you should outsource your content marketing...
by Muffin Marketing | Jun 26, 2017 | Marketing
If you’ve taken on the role of promoting your business online, then you may be feeling overwhelmed. Digital marketing can be tough, and unless you set aside the time and have the willingness to learn, it’s easy to lose your motivation and feel like you’re getting...
