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What to do when you receive negative reviews for your business

What to do when you receive negative reviews for your business

by Muffin Marketing | Aug 25, 2019 | Marketing

As a small business owner, building a reputation for your brand online can be tough. Starting shop and finding a hundred customers overnight is virtually impossible – you need to start off small and pay your dues in order to succeed. One of those dues is...
Micro Influencer Marketing: It is Time You Forget about Social Media Celebrities!

Micro Influencer Marketing: It is Time You Forget about Social Media Celebrities!

by Guest Blogger | May 27, 2019 | Marketing

Micro influencers are influencers who have anywhere between 1,000 – 10,000 followers, and though these numbers seem small in comparison to influencers with millions of followers, marketers have noticed that these accounts give their brands a much higher ROI than their...
5 ways to market your startup business to students

5 ways to market your startup business to students

by Muffin Marketing | May 24, 2019 | Marketing

The student market is perhaps one of the most lucrative in the world. Students are more often than not young and are therefore yet to form loyalties to brands – making them the perfect start for new businesses looking to tap into consumers’ habits and become a...
Content marketing tools that will save you time

Content marketing tools that will save you time

by Muffin Marketing | May 3, 2019 | Marketing

Time and Content. It reminds me of when in school. “Study, social life, sleep.” You can only choose two. “Dealing with clients, handling sales calls with clients/team you cannot put off and writing valuable content to sustain your inbound marketing...
5 career paths to consider if you want to work in marketing

5 career paths to consider if you want to work in marketing

by Muffin Marketing | Feb 4, 2019 | Marketing

The marketing industry is one of the fastest-growing and most lucrative industries in the world, with worldwide marketing spending topping an incredible $550 billion in 2017. As a graduate, or as a business professional with experience in a different niche, entering...
5 digital marketing resolutions to make for your business in 2019

5 digital marketing resolutions to make for your business in 2019

by Muffin Marketing | Jan 18, 2019 | Marketing

With 2019 now in full swing, the chances are that you’re busy in the office and have had little time to think about the bigger picture of your business. With all of the best will in the world, many entrepreneurs plan to sit down and review their marketing and...
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