Content marketing ideas for accountants

Content marketing ideas for accountants

When you think of content marketing, you probably think of sharply edited videos from retailers or witty emails from travel companies. What you probably don’t think of is accounting firms. Surely this means that don’t have to worry about content marketing and spend...
What are Google’s key ranking factors?

What are Google’s key ranking factors?

When you create content that’s high-quality, relevant to what a user is looking for, and is helpful, then Google is likely going to favor it by ranking it higher in their search engine. While that sounds simple enough, in reality, there are more than 200 factors...