by Guest Blogger | Oct 3, 2019 | Marketing Tips
Having a social media presence is pretty much mandatory for companies in this day and age. Social media can be your best marketing avenue and a wonderful way to raise brand awareness, as well as generate more conversions. However, social media also leaves you...
by Guest Blogger | Oct 3, 2019 | Marketing Tips
If you are looking for a free but effective way to constantly keep in touch with people from your professional industry, as well as to be visible and easily sought after by employers, then Linkedin is the best place for this. Resumes posted on job portals tend to...
by Guest Blogger | Oct 1, 2019 | Marketing Tips
Every year, we hear about trends and changes in search engine optimisation, as well as the various ways in which those changes will be applied, so the year 2020 is no different in that respect. However, the question is, what will those changes be? Let’s find out as we...
by Guest Blogger | Oct 1, 2019 | Marketing Tips
As a small business owner, the chances are that you’re always looking for new ways to promote your products and services to considers, whether that’s through social media, by building a successful blog, or by focusing your efforts on your search engine optimisation....
by Guest Blogger | Sep 25, 2019 | Marketing
You know how the old adage goes: “the customer is always right.” Perhaps a modern version should be slightly adjusted, to instead be “the customer is all that matters.” In this era of business, it is more important than ever to be completely customer-centric in your...
by Guest Blogger | Sep 25, 2019 | Marketing
In the age of fierce competition, it’s important to create interactive experiences for customers. It’s the simplest, yet the most effective way to boost marketing efforts and to achieve high results. Do you still doubt that interactive content marketing is a good...
by Guest Blogger | Sep 17, 2019 | Marketing Tips
We always read about the importance of digital marketing for a business, but how do we know that it’s actually working? This is a crucial consideration since as a small business, your limited resources need to be properly channeled. On that note, today we are going to...
by Guest Blogger | Aug 27, 2019 | Marketing Tips
Ecommerce search engine optimization has a critical importance for the website ranking. In comparison to eCommerce PPC management, traffic that comes from SEO is free. It is sometimes more cost-effective than any other marketing tactic. However, sometimes you may face...
by Muffin Marketing | Aug 25, 2019 | Marketing
As a small business owner, building a reputation for your brand online can be tough. Starting shop and finding a hundred customers overnight is virtually impossible – you need to start off small and pay your dues in order to succeed. One of those dues is...
by Guest Blogger | Aug 1, 2019 | Marketing Tips
Many entrepreneurs decide to start a business in an industry they’re passionate about. Others research and open a business in an industry that is proven to be profitable, even if they’re not quite passionate about it. But it’s definitely the best to start a small...
by Muffin Marketing | Jul 13, 2019 | Marketing Tips
The marketing industry is notoriously cut-throat, and as such, you need to work hard if you want to stand out from the crowd when pitching your services to potential clients. We can’t promise that these tips are going to make you a millionaire overnight, but they will...
by Guest Blogger | Jul 8, 2019 | Marketing Tips
Whether you’ve been working from home or a shared office space, moving into your own office as an entrepreneur is an exciting time. Not only does it give you a permanent base for your business, but it encourages you to increase capacity and hire more staff, which in...
by Muffin Marketing | Jun 19, 2019 | Marketing Tips
We’re now six months into 2019, and the chances are that you’re reflecting on the year so far and deciding whether your marketing spend has delivered a return on your investment. As a small business owner, it’s essential that you can account for every penny you spend,...
by Guest Blogger | Jun 3, 2019 | Marketing Tips
Marketing strategy is probably one of the most misunderstood concepts in the entire industry. Every company thinks that they have a strategy in place, but in reality, they have little more than a marketing plan. A marketing strategy comes from the top of the...
by Guest Blogger | May 30, 2019 | Marketing Tips
It’s all about Trust and Visibility In the world of Digital Marketing, there are those who simply go with the flow, and there are others who stand above the crowd. As someone who has been in the business for over 13 years, one thing that I can tell you is that the...
by Guest Blogger | May 27, 2019 | Marketing
Micro influencers are influencers who have anywhere between 1,000 – 10,000 followers, and though these numbers seem small in comparison to influencers with millions of followers, marketers have noticed that these accounts give their brands a much higher ROI than their...
by Muffin Marketing | May 24, 2019 | Marketing
The student market is perhaps one of the most lucrative in the world. Students are more often than not young and are therefore yet to form loyalties to brands – making them the perfect start for new businesses looking to tap into consumers’ habits and become a...
by Guest Blogger | May 23, 2019 | Marketing Tips
Let’s set the scene: “You run a small business providing a quality service to the public. You need to market your business and it must seem professional, sharp and trustworthy. Loyalty cards can be an incredibly effective way to get your brand and your message stuck...
by Muffin Marketing | May 3, 2019 | Marketing
Time and Content. It reminds me of when in school. “Study, social life, sleep.” You can only choose two. “Dealing with clients, handling sales calls with clients/team you cannot put off and writing valuable content to sustain your inbound marketing...
by Guest Blogger | Apr 25, 2019 | Marketing Tips
Office rental prices are constantly increasing and they have no signs of stopping. This has led to most business owners turning to remote business operation. When it comes to working from home, most people think of a room that resembles an office in the conservatory...
